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Results have just been published from a research report by a UBS financial analyst which surveyed almost 10,000 people in six countries about EVs. Here's the article:

TESLA CYBERTRUCK: LATEST DATA SHOWS IT’S SET TO BEAT A MAJOR TRUCK BRAND
The company's stainless steel behemoth is proving popular.

https://www.inverse.com/innovation/...ows-its-on-track-to-beat-a-major-pickup-truck

March 9, 2020

The Tesla Cybertruck, Elon Musk's striking all-electric pickup truck, looks set to beat a well-established brand.

Research from UBS, shared by Barron's last week, found 18 percent of Americans surveyed would "likely consider buying Cybertruck." The survey, conducted by analyst Patrick Hummel, interviewed 100,000 people in six countries. The findings also showed that American respondents would choose the Cybertruck over the Fiat Chrysler Ram 1500.

It's a big win for Tesla, which is entering a new market with the Cybertruck. Unveiled in November 2019, the Cybertruck turned heads with its cold-rolled 30X steel exterior that led to an angular shape. It stands in stark contrast to more established curved pickup trucks like the Ram 1500. These vehicles are well-respected among fans: the Ram truck has won MotorTrend's truck of the year five times including in 2020, and also claimed last year's car of the year award from Business Insider.

Beyond proving Tesla can enter a new market, the results could also mean positive news for Tesla's goal to become a mass-market automaker. The Cybertruck was outlined in the company's 2016 master plan as one of three vehicles that would push the company away from niche premium offerings. The Model 3 sedan, which entered production in July 2017, was the first vehicle in this series. The Model Y compact SUV, set to start deliveries this month, is the second. The Cybertruck will be the third when production starts in late 2021.

The Cybertruck will be taking on vehicles like the Ford F-series, which has been the highest-selling vehicle for the last 42 years. Tesla noted its plans to take on the F-series at the launch event, where it showed a video of the Cybertruck pulling the latter uphill in a tug-of-war.

Unfortunately, pickup truck fans may take some more convincing than such displays of performance. The UBS survey found the Chevrolet Silverado and Ford F-150 both beat the Cybertruck in head-to-head comparisons.

The survey had more good news for Tesla's other upcoming mass-market vehicle, the Model Y. The research found that 28 percent of global respondents would likely buy the Model Y, up two percent from the Model 3 back in 2018. It also found that 65 percent in China would likely buy the Model Y, a big win for the company's presence in the world's largest electric car market. Tesla started producing Model 3 vehicles at Giga Shanghai in January, its first factory outside of the United States, and the factory is also expected to start producing the Model Y.

Tesla has seen a warm reception with the Cybertruck, and evidence suggests it's on course to entice a large number of buyers. A third-party tracker found in February it had already reached over 500,000 pre-orders, an impressive feat considering the Model 3 had a similar amount of pre-orders over a year after its unveiling. It's important to note, however, that the Cybertruck costs just $100 to pre-order while the Model 3 cost $1,000.

Musk has also noted this high demand filtering through. In the company's fourth-quarter 2019 earnings call, the CEO said the company had "never seen this level of demand." Musk has been using the Cybertruck around California, social media posts have revealed.

This has led to some revised predictions. Loup Ventures tweaked its forecast earlier this month to claim that Cybertruck will account for 15 percent of Tesla's total output after production fully ramps up, expected to be in 2023, higher than its previous five percent estimate. Tesla has also set a higher delivery goal for the coming quarter, suggested as a result of increased interest after the Cybertruck launch.

It's an uphill struggle against big beasts like the F-150, but Tesla looks to be making headway.
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Sirfun

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It also found that 65 percent in China would likely buy the Model Y.
Maybe something was lost in translation. Probably 65 percent wish they could afford to buy a model Y.
 

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Here's a specs comparison of the Cybertruck vs Ram 1500.


Horsepower

All three engines of Ram 1500 produce less than half horsepower compared to Cybertruck’s 800 hp. The 5.7L V8 and its eTorque version produces 395 hp, while 3.6L V6 eTorque does 305 hp. Single and Dual models of Cybertruck have been omitted from below chart as Tesla has kept its horsepower numbers under wraps.

Tesla Cybertruck Cybertruck already preferred over Ram 1500 in recent survey horsepower-tesla-cyber-truck-vs-ram-1500-1024x357





Torque (lb-ft)

Cybertruck is in clear lead in this category as well, with its Tri variant producing 1,000 pound feet of torque. There is no information on Single and Dual variants torque numbers yet. The highest powered engine in Ram 1500 manages to do about half at 545 lb-ft torque.

Tesla Cybertruck Cybertruck already preferred over Ram 1500 in recent survey torque-tesla-cyber-truck-vs-ram-1500-1024x357





0-60 mph

Ram does not specify naught to sixty numbers for 1500. But, according to Motortrend who tested latest 2019 model, its most powerful version 5.7L can do 0-60 mph in 6.1 seconds, so we are including it in below comparison.

Tesla Cybertruck Cybertruck already preferred over Ram 1500 in recent survey naught-to-sixty-tesla-cyber-truck-vs-ram-1500





Greenhouse Gas Emissions (grams/mile)

Yes, its not a fair comparison, but its not pointless. There have been a lot of debate about how electric vehicles are not emission free as it might take higher greenhouse gas emissions and environmental damage to manufacturing EVs, especially due to its batteries. Without going into details, even if EVs take more emissions to make, what we can do is choose lesser of both evils. When we look at total lifetime emissions of a vehicle, including manufacturing emissions, gas and diesel powered vehicles will certainly have a higher emissions bill at the end of their life.

Source of below data: United States Environmental Protection Agency

Tesla Cybertruck Cybertruck already preferred over Ram 1500 in recent survey enhous-gas-emissions-tesla-cyber-truck-vs-ram-1500





Towing Capacity (lbs.)

Cybertruck came first with its Tri variant’s towing capacity of 14,000 pounds. It also came last with its Single version’s 7,000 lb. Ram 1500 capacity depends on its engine size and body shape. The highest weight it can tow is 12,750 pounds with its 5.7L eTorque Quad Cab version and the lowest it can tow is 7,520 lb with its 3.6L eTorque Crew Cab variant.

Tesla Cybertruck Cybertruck already preferred over Ram 1500 in recent survey towing-capacity-tesla-cyber-truck-vs-ram-1500





Payload Capacity (lbs.)

The highest payload capacity of Ram 1500 (2,300 lb) is 34 percent less than Cybertruck’s 3,500 lb. As usual, Single and Dual numbers are not known yet. The lowest capacity is 1,780 lbs for RAM 1500 5.7L eTorque Crew Cab.

Tesla Cybertruck Cybertruck already preferred over Ram 1500 in recent survey payload-capacity-tesla-cyber-truck-vs-ram-1500





Cargo Volume (cu. ft.)

Cybertruck has prominently larger cargo capacity of 100 cubic feet as compared to Ram 1500 61.5 cubic feet.

Tesla Cybertruck Cybertruck already preferred over Ram 1500 in recent survey cargo-capacity-tesla-cyber-truck-vs-ram-1500-1





Storage Box Length (in.)

Tesla has slightly higher bed length at 78 inches compared to Ram 1500’s 76.3 inches for its 6’4″ box version trucks.

Tesla Cybertruck Cybertruck already preferred over Ram 1500 in recent survey cargo-box-length-tesla-cyber-truck-vs-ram-1500





Vehicle Overall Length (in.)

RAM 1500 Crew Cab 6’4″ variant is about 10 inches longer than Cybertruck, while the Quad Cab is slightly shorter at 228.9 inches total length.

Tesla Cybertruck Cybertruck already preferred over Ram 1500 in recent survey overall-length-tesla-cyber-truck-vs-ram-1500





Vehicle Overall Width (in.)

RAM 1500 is about two inches wider as compared to Tesla.

Tesla Cybertruck Cybertruck already preferred over Ram 1500 in recent survey vehicle-width-tesla-cyber-truck-vs-ram-1500





Ground Clearance (inches)

Cybertruck features adaptive air suspension, and its ground clearance is up to 16 inches, which is mighty high when compared to most modern trucks. RAM 1500 has only 8.7 inch ground clearance.

Tesla Cybertruck Cybertruck already preferred over Ram 1500 in recent survey ground-clearance-tesla-cyber-truck-vs-ram-1500





Angle of Approach ( ° )

Cybertruck has 35 degrees approach angle, RAM 1500 Crew Cab 4WD 5’7″ version has 19 degrees and it goes as low as 18 degrees for Crew Cab 2WD 5’7″.

Tesla Cybertruck Cybertruck already preferred over Ram 1500 in recent survey angle-of-approach-tesla-cyber-truck-vs-ram-1500





Angle of Departure ( ° )

All RAM 1500 models have almost the same departure angle around 25 degrees, Cybertruck has a little higher angle at 28 degrees.

Tesla Cybertruck Cybertruck already preferred over Ram 1500 in recent survey angle-of-departure-tesla-cyber-truck-vs-ram-1500





Price (US Dollars)

The starting price of Cybertruck Tri is about $16,000 more expensive as compared to starting price of RAM 1500’s top trim the Limited edition. But when we factor in all the fuel savings (and better performance), you might save money a few years down the line. The lowest priced variant is Tradesman at $33,440, the lowest priced Cybertruck is Single motor version at $39,900.

Tesla Cybertruck Cybertruck already preferred over Ram 1500 in recent survey prices-tesla-cyber-truck-vs-ram-1500-1024x862
 

fritter63

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Drove a Ram 2500 4x4 Quad Cab Long Bed for 20 years (153,000 miles). Lots of suspension and brake problems. And the last few years it mostly just sat in the barn, still had issues.

Look forward to the Cybertruck.
 


cybertrucktruckguy

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Here's a specs comparison of the Cybertruck vs Ram 1500.


Horsepower

All three engines of Ram 1500 produce less than half horsepower compared to Cybertruck’s 800 hp. The 5.7L V8 and its eTorque version produces 395 hp, while 3.6L V6 eTorque does 305 hp. Single and Dual models of Cybertruck have been omitted from below chart as Tesla has kept its horsepower numbers under wraps.

horsepower-tesla-cyber-truck-vs-ram-1500-1024x357.png





Torque (lb-ft)

Cybertruck is in clear lead in this category as well, with its Tri variant producing 1,000 pound feet of torque. There is no information on Single and Dual variants torque numbers yet. The highest powered engine in Ram 1500 manages to do about half at 545 lb-ft torque.

torque-tesla-cyber-truck-vs-ram-1500-1024x357.png





0-60 mph

Ram does not specify naught to sixty numbers for 1500. But, according to Motortrend who tested latest 2019 model, its most powerful version 5.7L can do 0-60 mph in 6.1 seconds, so we are including it in below comparison.

naught-to-sixty-tesla-cyber-truck-vs-ram-1500.png





Greenhouse Gas Emissions (grams/mile)

Yes, its not a fair comparison, but its not pointless. There have been a lot of debate about how electric vehicles are not emission free as it might take higher greenhouse gas emissions and environmental damage to manufacturing EVs, especially due to its batteries. Without going into details, even if EVs take more emissions to make, what we can do is choose lesser of both evils. When we look at total lifetime emissions of a vehicle, including manufacturing emissions, gas and diesel powered vehicles will certainly have a higher emissions bill at the end of their life.

Source of below data: United States Environmental Protection Agency

enhous-gas-emissions-tesla-cyber-truck-vs-ram-1500.png





Towing Capacity (lbs.)

Cybertruck came first with its Tri variant’s towing capacity of 14,000 pounds. It also came last with its Single version’s 7,000 lb. Ram 1500 capacity depends on its engine size and body shape. The highest weight it can tow is 12,750 pounds with its 5.7L eTorque Quad Cab version and the lowest it can tow is 7,520 lb with its 3.6L eTorque Crew Cab variant.

towing-capacity-tesla-cyber-truck-vs-ram-1500.png





Payload Capacity (lbs.)

The highest payload capacity of Ram 1500 (2,300 lb) is 34 percent less than Cybertruck’s 3,500 lb. As usual, Single and Dual numbers are not known yet. The lowest capacity is 1,780 lbs for RAM 1500 5.7L eTorque Crew Cab.

payload-capacity-tesla-cyber-truck-vs-ram-1500.png





Cargo Volume (cu. ft.)

Cybertruck has prominently larger cargo capacity of 100 cubic feet as compared to Ram 1500 61.5 cubic feet.

cargo-capacity-tesla-cyber-truck-vs-ram-1500-1.png





Storage Box Length (in.)

Tesla has slightly higher bed length at 78 inches compared to Ram 1500’s 76.3 inches for its 6’4″ box version trucks.

cargo-box-length-tesla-cyber-truck-vs-ram-1500.png





Vehicle Overall Length (in.)

RAM 1500 Crew Cab 6’4″ variant is about 10 inches longer than Cybertruck, while the Quad Cab is slightly shorter at 228.9 inches total length.

overall-length-tesla-cyber-truck-vs-ram-1500.png





Vehicle Overall Width (in.)

RAM 1500 is about two inches wider as compared to Tesla.

vehicle-width-tesla-cyber-truck-vs-ram-1500.png





Ground Clearance (inches)

Cybertruck features adaptive air suspension, and its ground clearance is up to 16 inches, which is mighty high when compared to most modern trucks. RAM 1500 has only 8.7 inch ground clearance.

ground-clearance-tesla-cyber-truck-vs-ram-1500.png





Angle of Approach ( ° )

Cybertruck has 35 degrees approach angle, RAM 1500 Crew Cab 4WD 5’7″ version has 19 degrees and it goes as low as 18 degrees for Crew Cab 2WD 5’7″.

angle-of-approach-tesla-cyber-truck-vs-ram-1500.png





Angle of Departure ( ° )

All RAM 1500 models have almost the same departure angle around 25 degrees, Cybertruck has a little higher angle at 28 degrees.

angle-of-departure-tesla-cyber-truck-vs-ram-1500.png





Price (US Dollars)

The starting price of Cybertruck Tri is about $16,000 more expensive as compared to starting price of RAM 1500’s top trim the Limited edition. But when we factor in all the fuel savings (and better performance), you might save money a few years down the line. The lowest priced variant is Tradesman at $33,440, the lowest priced Cybertruck is Single motor version at $39,900.

prices-tesla-cyber-truck-vs-ram-1500-1024x862.png
Here's a specs comparison of the Cybertruck vs Ram 1500.


Horsepower

All three engines of Ram 1500 produce less than half horsepower compared to Cybertruck’s 800 hp. The 5.7L V8 and its eTorque version produces 395 hp, while 3.6L V6 eTorque does 305 hp. Single and Dual models of Cybertruck have been omitted from below chart as Tesla has kept its horsepower numbers under wraps.

horsepower-tesla-cyber-truck-vs-ram-1500-1024x357.png





Torque (lb-ft)

Cybertruck is in clear lead in this category as well, with its Tri variant producing 1,000 pound feet of torque. There is no information on Single and Dual variants torque numbers yet. The highest powered engine in Ram 1500 manages to do about half at 545 lb-ft torque.

torque-tesla-cyber-truck-vs-ram-1500-1024x357.png





0-60 mph

Ram does not specify naught to sixty numbers for 1500. But, according to Motortrend who tested latest 2019 model, its most powerful version 5.7L can do 0-60 mph in 6.1 seconds, so we are including it in below comparison.

naught-to-sixty-tesla-cyber-truck-vs-ram-1500.png





Greenhouse Gas Emissions (grams/mile)

Yes, its not a fair comparison, but its not pointless. There have been a lot of debate about how electric vehicles are not emission free as it might take higher greenhouse gas emissions and environmental damage to manufacturing EVs, especially due to its batteries. Without going into details, even if EVs take more emissions to make, what we can do is choose lesser of both evils. When we look at total lifetime emissions of a vehicle, including manufacturing emissions, gas and diesel powered vehicles will certainly have a higher emissions bill at the end of their life.

Source of below data: United States Environmental Protection Agency

enhous-gas-emissions-tesla-cyber-truck-vs-ram-1500.png





Towing Capacity (lbs.)

Cybertruck came first with its Tri variant’s towing capacity of 14,000 pounds. It also came last with its Single version’s 7,000 lb. Ram 1500 capacity depends on its engine size and body shape. The highest weight it can tow is 12,750 pounds with its 5.7L eTorque Quad Cab version and the lowest it can tow is 7,520 lb with its 3.6L eTorque Crew Cab variant.

towing-capacity-tesla-cyber-truck-vs-ram-1500.png





Payload Capacity (lbs.)

The highest payload capacity of Ram 1500 (2,300 lb) is 34 percent less than Cybertruck’s 3,500 lb. As usual, Single and Dual numbers are not known yet. The lowest capacity is 1,780 lbs for RAM 1500 5.7L eTorque Crew Cab.

payload-capacity-tesla-cyber-truck-vs-ram-1500.png





Cargo Volume (cu. ft.)

Cybertruck has prominently larger cargo capacity of 100 cubic feet as compared to Ram 1500 61.5 cubic feet.

cargo-capacity-tesla-cyber-truck-vs-ram-1500-1.png





Storage Box Length (in.)

Tesla has slightly higher bed length at 78 inches compared to Ram 1500’s 76.3 inches for its 6’4″ box version trucks.

cargo-box-length-tesla-cyber-truck-vs-ram-1500.png





Vehicle Overall Length (in.)

RAM 1500 Crew Cab 6’4″ variant is about 10 inches longer than Cybertruck, while the Quad Cab is slightly shorter at 228.9 inches total length.

overall-length-tesla-cyber-truck-vs-ram-1500.png





Vehicle Overall Width (in.)

RAM 1500 is about two inches wider as compared to Tesla.

vehicle-width-tesla-cyber-truck-vs-ram-1500.png





Ground Clearance (inches)

Cybertruck features adaptive air suspension, and its ground clearance is up to 16 inches, which is mighty high when compared to most modern trucks. RAM 1500 has only 8.7 inch ground clearance.

ground-clearance-tesla-cyber-truck-vs-ram-1500.png





Angle of Approach ( ° )

Cybertruck has 35 degrees approach angle, RAM 1500 Crew Cab 4WD 5’7″ version has 19 degrees and it goes as low as 18 degrees for Crew Cab 2WD 5’7″.

angle-of-approach-tesla-cyber-truck-vs-ram-1500.png





Angle of Departure ( ° )

All RAM 1500 models have almost the same departure angle around 25 degrees, Cybertruck has a little higher angle at 28 degrees.

angle-of-departure-tesla-cyber-truck-vs-ram-1500.png





Price (US Dollars)

The starting price of Cybertruck Tri is about $16,000 more expensive as compared to starting price of RAM 1500’s top trim the Limited edition. But when we factor in all the fuel savings (and better performance), you might save money a few years down the line. The lowest priced variant is Tradesman at $33,440, the lowest priced Cybertruck is Single motor version at $39,900.

prices-tesla-cyber-truck-vs-ram-1500-1024x862.png
Where did these charts come from? These are very good.
 

cybertrucktruckguy

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Very Cool Data. It would have been in the video I'm posting tonight if I'd seen it before now. Very relevant to the topic.
 

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"Drove a Ram 2500 4x4 Quad Cab Long Bed for 20 years (153,000 miles). Lots of suspension and brake problems. And the last few years it mostly just sat in the barn, still had issues. "

Dodge cannot build an automatic transmission. Our 04 3500 has gone through two torque converters (250,000 mi) and the second one died two days after it went out of warranty. And it has had a lot of little ticky problems with heat/air, wiper controls and trailer wiring. I agree with the brake issues too. We have had to replace rotors twice because there was no warning that the pads were digging into them. One of the main reasons I'm going with the CT........less moving parts to screw up.
 

fritter63

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"Drove a Ram 2500 4x4 Quad Cab Long Bed for 20 years (153,000 miles). Lots of suspension and brake problems. And the last few years it mostly just sat in the barn, still had issues. "

Dodge cannot build an automatic transmission. Our 04 3500 has gone through two torque converters (250,000 mi) and the second one died two days after it went out of warranty. And it has had a lot of little ticky problems with heat/air, wiper controls and trailer wiring. I agree with the brake issues too. We have had to replace rotors twice because there was no warning that the pads were digging into them. One of the main reasons I'm going with the CT........less moving parts to screw up.
The only transmission issue I had was that, while out in Colorado, if I was "going at it hard" (like passing fast on a two lane road, or going up into the mountains), it would just sort of ... "Stutter" (for lack of a better word). The entire truck would shimmy and it felt like it was trying to shift gears and getting stuck in between. It would stop as soon as I let off the gas. And I could never recreate it for the shop guys. I also never experienced it again after we left Colorado, so maybe it was altitude related to shifting?

But man, it would burn through brake pads (and rotors if I didn't catch it in time) every 25K miles. If it hadn't been paid off early, I'd have dumped it!
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