Unless a new class of buyer joins, there will not be many takers at $85k+ for a pickup

Alpine

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I was reading about the F150 Limited and it's history. It is basically an F150 configured with the most expensive available options for the truck and some options only available to this top trim.
It tops out at about $84k and has alway been close to 3x the price of the base model.

The Limited has never accounted for more than 1% of overall F150 sales. So very few people are willing to step up to that price point.

I know at $70k, CT3 has a good percentage of the reservations but as Elon alluded, there is a price cliff beyond which willing buyers drop off drastically.

This being a pickup, i dont see a big market for a $85k CT4 or plaid. As unique as it may be, most couldn't afford it and many who can couldn't stomach it. What are your thoughts.

 
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Alpine

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How much of the population do you think has 85k to spend on a truck?

If 85k is the going rate to get an EV truck, then i don't see them selling millions of trucks. Do you know another vehicle on the road that sells for 85k and are numbered in the millions.
 

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I was reading about the F150 Limited and it's history. It is basically an F150 configured with the most expensive available options for the truck and some options only available to this top trim.
It tops out at about $84k and has alway been close to 3x the price of the base model.

The Limited has never accounted for more than 1% of overall F150 sales. So very few people are willing to step up to that price point.

I know at $70k, CT3 has a good percentage of the reservations but as Elon alluded, there is a price cliff beyond which willing buyers drop off drastically.

This being a pickup, i dont see a big market for a $85k CT4 or plaid. As unique as it may be, most couldn't afford it and many who can couldn't stomach it. What are your thoughts.
Yep
No different when comparing volumes of a model 3 to a model s/x-plaid
They are different cars/markets.
base CT much bigger market than CT4 same truck, different markets. Like the F150 various trims.
 


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How much of the population do you think has 85k to spend on a truck?

If 85k is the going rate to get an EV truck, then i don't see them selling millions of trucks. Do you know another vehicle on the road that sells for 85k and are numbered in the millions.
How can everyone afford not to buy an EV?

ICE vehicles need oil changes, pads/rotors, belts, and expensive fuel. My Cybertruck will charge at low cost, needing only new tires periodically.

Average selling price of a new car is ~$45k, EVs $55k, SUVs $65k, Luxury/Sports $99k+. The Cybertruck is EV, and SUV, and Luxury/Sports, so the prices seem very reasonable.

I agree that Tesla won't sell 1M Plaid CTs, but no one suggested they would? The reservations are 85% dual/tri ($49k-$69k) with most as dual-motor.
 

CyberGus

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...I agree that Tesla won't sell 1M Plaid CTs, but no one suggested they would? The reservations are 85% dual/tri ($49k-$69k) with most as dual-motor.
FYI, when the phone ringing in my hand shows "TESLA INC" my other hand will already be holding the checkbook
 

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How much of the population do you think has 85k to spend on a truck?

If 85k is the going rate to get an EV truck, then i don't see them selling millions of trucks. Do you know another vehicle on the road that sells for 85k and are numbered in the millions.
I
How much of the population do you think has 85k to spend on a truck?

If 85k is the going rate to get an EV truck, then i don't see them selling millions of trucks. Do you know another vehicle on the road that sells for 85k and are numbered in the millions.
I ordered $50K Cybertruck and that is what I hope to get. I don't need 4 wheel steering or pass through to the vault. Need PICK UP TRUCK.
 


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Compare the $50,000 CT, which will have the bells and whistles of the more expensive ICE, and then you are comparing apples to apples.

Put lipstick on the top Lightning, and it still won't come close to the quad.
 
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Alpine

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FYI, when the phone ringing in my hand shows "TESLA INC" my other hand will already be holding the checkbook
You're the hardcore enthusiast with funds. Not everyone is that.

A good portion of members in the various price threads are of the opinion that CT3 will be 80-85k. If thats the case, and I understand no one knows outside of Tesla, that will drive the CT3 reservations right off the cliff too.

They are building the factory to sell millions and have no choice but to keep it affordable
 
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You're the hardcore enthusiast with funds. Not everyone is that.

A good portion of members in the various price threads are of the opinion that CT3 will be 80-85k. If thats the case, and I understand no one knows outside of Tesla, that will drive the CT3 reservations right off the cliff too.

They are building the factory to sell millions and have no choice but to keep it affordable
OK, I like your bottom line.
The Cybertruck's getting cheaper every day!!!
 

Jhodgesatmb

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I was reading about the F150 Limited and it's history. It is basically an F150 configured with the most expensive available options for the truck and some options only available to this top trim.
It tops out at about $84k and has alway been close to 3x the price of the base model.

The Limited has never accounted for more than 1% of overall F150 sales. So very few people are willing to step up to that price point.

I know at $70k, CT3 has a good percentage of the reservations but as Elon alluded, there is a price cliff beyond which willing buyers drop off drastically.

This being a pickup, i dont see a big market for a $85k CT4 or plaid. As unique as it may be, most couldn't afford it and many who can couldn't stomach it. What are your thoughts.
You are probably right. There are some people that will buy a quad and not care about the price. Think of Plaid Model S buyers…tiny number. Then there will be some tri-motor people willing to get the quad to be first in line. Depending on the price I may be in that group even though I cannot foresee a need for all-wheel independent drive. The vast majority of truck buyers buy for functionality and a certain degree of comfort. That is why the Silverado is a tough sell. To get a reasonable range you have to pay over $100K. On an inefficient platform with no charging infrastructure. Unlikely. So I think that Elon will hold off until he can sell the CT at a price people will find hard to pass up. Just my opinion.
 

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The Cybertruck will be a screaming value in most of it's model offerings. What the OP is missing is two things:

1) Most Cybertrucks will not be $85K
2) The Cybertruck is not a direct comparison to other trucks (EV or not) when you consider all of them have a thin and fragile painted shell and the Cybertruck has a hardened stainless steel shell 3mm thick. How do you compare that? I would say that's a $15K upgrade right there. Impervious to errant shopping carts, wind blown debris, off-road sticks that get levered up into the body, sapling branches that scratch the soft delicate paint of ordinary legacy trucks, etc, etc, etc.

Not only does it save the most common kind of damage from happening, it also saves the owners time in not having to schedule the dent removal and re-painting.

Of course the Cybertruck advantages don't stop with it's hard damage resistant shell either. How do you put a price on a truck that is out-of-this-world? The excitement of initial deliveries will build to a deafening crescendo like no other vehicle has caused. The mainstream media will push out thier transparent hit pieces that attempt to portray the truck as undesireable or the fans of it as freaks, while new owners will be showing this revolutionary truck to family, friends and co-workers who will only be skeptical at first. As they see the large roomy cabin with their own eyes, watch the motorized tonneau cover open and close, see the gleam of the stainless steel in person, take rides, drive them and feel the awesome power and handling, they will finally begin to understand. Unfortunately, there will not be enough of them to go around unless one had the foresight to make a reservation!

 

 
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