- First Name
- Mar 31, 2020
- Reaction score
- Papillion, NE
- '18 F150, '20 MY, '24(?)CT, Maveric hybrid ordered
- Nuclear Operations Planner
I'm a current pickup truck owner and when the CT gets delivered, Ford will have lost one more customer (I tend to keep vehicles about 3-4 years)... That's probably a loss of 5-10 new truck sales for Ford. While 5 trucks won't make or break the company, it'll add up quite a bit. I've been buying their Platinum version of F-350s and recently downsized to F-150s... at $80,000+ per truck, it doesn't take much to kill off $1,000,000 of furture sales, but here we are.It will all depend on the price point.
A $60,000 CyberTruck would really get everyone's attention.
A $89,900 CyberTruck at launch will have a sales spurt at first.....yet probably many will be NON current pickup truck owners....thus it won't cut into the pickup market as much IMO.
Let's see how Tesla is price it.