YDR37
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Earlier this week, the lowest-cost 2025 Model X was priced at $79,990, the same as a 2025 Cybertruck. The MX was also eligible for the $7,500 Federal tax credit, and the CT recently became eligible as well. So both were available with the same pricing: $72,490 with tax credit, or $79,990 without.
However, Tesla just increased the price of the MX by $5,000; the base price is now $84,990. And this also puts the MX above the $80,000 threshold for the tax credit, which means the loss of a $7,500 discount for those eligible.
So overnight, the MX has become significantly more expensive than the CT: by $12,500 if you qualify for the tax credit, or by $5,000 if you don’t.
The MX was introduced in 2015, and sales have been gradually declining for years. During 4Q 2024, Tesla sold an estimated 4,340 MX in the US, which was only about one-third of the CT number. The MX doesn’t seem to be selling particularly well right now, because Tesla has been offering the Free Lifetime Supercharging incentive (with no end date for the purchase), plus offering one extra-cost option with the purchase of FSD.
So if Tesla needs incentives to move the MX, why raise the price and kill the tax credit -- which are obviously disincentives? One possible answer, suggested by Sawyer Merritt, is that Tesla wants MX customers to buy the CT instead. Seems like that $12,500 price difference would be hard to overlook. Tesla could be signaling MX customers that it’s time to embrace the future, rather than to stick to the past.
However, Tesla just increased the price of the MX by $5,000; the base price is now $84,990. And this also puts the MX above the $80,000 threshold for the tax credit, which means the loss of a $7,500 discount for those eligible.
So overnight, the MX has become significantly more expensive than the CT: by $12,500 if you qualify for the tax credit, or by $5,000 if you don’t.
The MX was introduced in 2015, and sales have been gradually declining for years. During 4Q 2024, Tesla sold an estimated 4,340 MX in the US, which was only about one-third of the CT number. The MX doesn’t seem to be selling particularly well right now, because Tesla has been offering the Free Lifetime Supercharging incentive (with no end date for the purchase), plus offering one extra-cost option with the purchase of FSD.
So if Tesla needs incentives to move the MX, why raise the price and kill the tax credit -- which are obviously disincentives? One possible answer, suggested by Sawyer Merritt, is that Tesla wants MX customers to buy the CT instead. Seems like that $12,500 price difference would be hard to overlook. Tesla could be signaling MX customers that it’s time to embrace the future, rather than to stick to the past.
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