Mini2nut

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Pricing is expected to be lower according to an article from Electrek;

“The upcoming Rivian R1T pickup and R1S SUV will be cheaper than previously expected. The R1T was originally announced with a $69,000 base price (and the R1S SUV at $72,000).

Rivian now says that $69,000 will be the price for a “well-equipped vehicle,” and that base model pricing will actually be lower than that.


We reached out to Rivian in response to a Reuters report on the topic, and they responded to us with this statement:

Hi Jamie, our original listed prices represent a well-equipped vehicle. We’ll be releasing more details about pricing soon.
Reuters reported that Rivian CEO RJ Scaringe said the $69,000 price will actually be for a “mid-range pickup truck with glass sky panel” and a range of about 300 miles.

So we do not yet know the adjusted base pricing for the Rivian R1T and R1S, but we know that it will be cheaper than the $69,000 price Rivian originally announced.

The R1T has three battery pack options, with the mid-range 135kWh battery being good for around 300 miles of range. The base model will have a 105kWh battery and around 230 miles of range.

We don’t know what other options the “well-equipped” mid-range $69,000 truck includes, but it seems likely, between the large battery pack upgrade, glass roof, and additional possible options, that the base model R1T could be several thousand dollars cheaper.

If all that adds up to $10,000 of options, then after state and federal incentives (which can be $10,000+ in some areas), a new base model Rivian could net out to less than $50,000 all-told. This would be quite impressive and even more disruptive than we originally thought.”
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FutureBoy

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Seems like Tesla pricing may be a factor. Hope the other EVs start competing on price too.
 

Mini2nut

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If Rivian can get their base model R1T Quad Motor truck down to $50k after incentives it should sell extremely well.

The new administration might be adding BEV incentives this year as well. A "cash for clunkers" federal electric vehicle incentive would really help boost sales of BEV's.
 

Albern

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I like the Rivian's trucks, especially the R1S. It seats 7 and the smaller size would make it perfect for overland. The problem is these vehicles are $20,000 overpriced compared to Tesla and are lagging on the technology side of things.

R1S would be a great compliment to my CT Plaid+ when it arrives.

Buying a Rivian today is like buying a Gen 1 Tesla Roadster but a little better because of the trailblazing that Tesla has done over the years.
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