Upcoming competition from Ram

[AlDente]

That's the circa 2023 pure EV concept that was canceled. The EREV version took over the name.

I'm aware of the sequence of events. What is disturbing is why big auto consistently markets "concept" vehicles that look nothing like what reaches production. I recall placing "fully refundable" $100 deposits on RAM and Chevrolet BEV's only to find out years later that the refund process requires me going to a dealership to request the refund. There is flagrant dishonesty by these large corporations in the refundable deposit game.

By contrast, my $100 deposits to Tesla (Cybertruck) and Rivian (R2) were very easy to recover. It's not worth $100 for me to have to go to an independent dealership to try and recover those funds given to the Corporation.
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[eswimm]

The example didn't include headwind nor winter, only towing. Even in a non towing case, doing a 400 mile round trip to the inlaws requires two charging stops and around an hour of Supercharger charging with a 300 mile range truck due to their location.

If someone wants an EV most of the time for the reasons EVs are great, and an ICE truck some of the time for the reasons ICE trucks are great, a EREV can make sense.

No matter how dense the charging network, the time to transfer the needed energy into the pack will dominate. Trading engerator pound for pound with cells (or even a weight reduction) improves functionality.

I think for me, it loses me at the 145mi range. I need a 250+mi EV far more often than I need a 400+mi one. The occasional 400-450mi round trip I make, involves 1 charging stop that is often offset by leaving early for a meeting (in case of traffic) and charging with that time if traffic permits or in the case of an overnight trip charging at my hotel (either free L2 or SC). The 1500 REV is a reasonably good city car and long distance hauler if those are the majority of your needs, but there's a gap in the middle where it's just an ICE truck.

I could visit my parents in my i8 and replace my 1 SC stop for a refuel but even in the i8 it means higher fuel costs for a little time saved. If I was doing that a few times a week, I might feel different. What I can do, is drive 2 hours in any direction in the CT, come home and charge overnight for for a fraction of what the i8 would cost, even with ~33mpg efficiency.

I think there's a niche for the 1500 REV, but I think it's a smaller space than either the CT or the Lightning and neither of them really achieved high volume sales.

 

[Sjohnson20]

It’s an interesting concept. I just don’t know who the buyer would be for it.

It has low EV range and it looks like a normal truck. Not very advanced with anything. I don’t see an EV nerd being interested. If it ships with a CCS port that will be a negative.

It has a 27 gallon tank. I feel like someone would buy this and get tired of charging it and put gas in it all the time. That defeats the purpose of it being an EV.

If you travel or tow a lot then might as well get a gas truck instead of this.

I don’t see a price listed. If it’s 60k plus then it won’t sell very well.

Seems like it needs more EV range with some gas range on top of that. Enough extra gas range that covers the times that you tow something or go on a long road trip.

 

[devdrone6]

I don’t see a price listed. If it’s 60k plus then it won’t sell very well.

No way this Non competition to CT is around that price.

 

[YDR37]

Cox has separate data for BEVs (pure electric vehicles) and "electrified" gas hybrids. Electrified gas vehicles includes all hybrids (including PHEVs).

This claim is long out of date. Historically yes, Cox reports did break out the numbers for pure EVs vs. Mild Hybrids/PHEVs. But they stopped doing that in 3Q 2022. One click will confirm that their latest 1Q 2026 report does not include any hybrids.

Why is this even a question? Battery Electric Vehicles don't have V-6's and exhaust pipes.

They don't have hydrogen tanks or fuel cells either. But that doesn't stop Cox from including models like the Toyota Mirai in their quarterly "Electric Vehicle Reports".

BEVs are one kind of EV. Cox is not necessarily limited to BEVs; they can and do report on other types of EVs at their discretion. That's why they have a Fuel Cell Electric Vehicle (FCEV) in their latest "Electric Vehicle Report", and that's also why they included Plug-In Hybrid Electric Vehicles (PHEVs) in the past.

Ram, Ford, and Scout are all working on EREV pickups. If they sell well, Cox could easily decide to add an EREV category to their quarterly "Electric Vehicle" Reports.

 

[HaulingAss]

Cox Automotive publishes a quarterly EV sales report that gets a lot of attention (including here). Will the Ram 1500 REV qualify as an “EV” for purposes of their sales report? I suspect that it might, but we won’t know for sure for a few quarters.

Well, it looks like you just answered your own question then. It sounds like Cox lists BEV sales separately from PHEV's, which is what the Ram 1500 REV is (a plug-in hybrid).

Sure, they can chose to put it wherever they want, we know they have been rather inconsistent over the years with various types of electrified gas vehicles. But it won't mean anything regardless of how Cox decides to classify the sales, that's an internal accounting decision, it changes NOTHING in the marketplace. Cox is just Cox.

 

[jimbobb23]

No thanks on hybrids. Just buy an F150 and an old Model Y.

 

[HaulingAss]

No thanks on hybrids. Just buy an F150 and an old Model Y.

I don't know about that. We have a 2010 F-150 with 50K miles on it, and two old Model 3's (a RWD and a Performance), a 2024 Model 3 Performance and a 2024 FS AWD Cybertruck. Guess which ones get driven? Only the last two (daily drivers for my wife and me). If we need a truck we use the Cybertruck, if we go on a road trip we either take the Model 3 Performance or the Cybertruck. My wife won't let me sell the F-150 because she wants something to pull her horse trailer in case of needing an emergency vet visit when I'm out of town with the Cybertruck. But that has never happened.

Even though the F-150 was bought new with towing specs in mind, it doesn't tow as solidly as the Cybertruck (because it has noticeable frame flex with a loaded trailer). The Cybertruck tows rock solid and has plenty of range for any anticipated towing needs. I would take the Cybertruck even if we decided to tow horses to Idaho. But yeah, if we were going to regularly tow long distances, week-in and week-out, like being on the rodeo circuit, I would get a 3/4-1 ton class gas or diesel pickup (probably gas for the sake of the air the horses would breathe). But in the pickup market, towing long distances is a real edge use case.

TLDR; Just get a Cybertruck and call it a day (unless long distance towing is a regular use case). If I regularly needed a long-distance tow vehicle I would get a 3/4-1-ton truck, not a Ram REV 1500 (I value simplicity and reliability).

 

[jimbobb23]

I don't know about that. We have a 2010 F-150 with 50K miles on it, and two old Model 3's (a RWD and a Performance), a 2024 Model 3 Performance and a 2024 FS AWD Cybertruck. Guess which ones get driven? Only the last two (daily drivers for my wife and me). If we need a truck we use the Cybertruck, if we go on a road trip we either take the Model 3 Performance or the Cybertruck. My wife won't let me sell the F-150 because she wants something to pull her horse trailer in case of needing an emergency vet visit when I'm out of town with the Cybertruck. But that has never happened.

Even though the F-150 was bought new with towing specs in mind, it doesn't tow as solidly as the Cybertruck (because it has noticeable frame flex with a loaded trailer). The Cybertruck tows rock solid and has plenty of range for any anticipated towing needs. I would take the Cybertruck even if we decided to tow horses to Idaho. But yeah, if we were going to regularly tow long distances, week-in and week-out, like being on the rodeo circuit, I would get a 3/4-1 ton class gas or diesel pickup (probably gas for the sake of the air the horses would breathe). But in the pickup market, towing long distances is a real edge use case.

TLDR; Just get a Cybertruck and call it a day (unless long distance towing is a regular use case). If I regularly needed a long-distance tow vehicle I would get a 3/4-1-ton truck, not a Ram REV 1500 (I value simplicity and reliability).

I meant for those interested in the benefits of an ICE truck for long hauling. But your experience is a strong case for just getting the CT. I haven't pulled a trailer with ours but it has done everything else amazing for our needs.

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