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firsttruck

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Cybertruck is going to redefine what you get for the money. Nobody is going to want those $80k trucks. Not because of the cost of gas, but because they don’t compete with whatever the base Cybertruck offers. The Cybertruck will likely have a better sound system. Better console (aka infotainment on the other trucks). It’ll have adaptive air suspension and up to 16” clearance. And likely 4 wheel steering. It will accelerate faster, etc etc etc.

I’m sure maybe someone will consider the F150 a better “status symbol” truck than the Cybertruck, but a lot will see the reverse as true. Hell some rednecks take pride in driving a truck that is literally causing their kids brain damage.

Why would you spend $80k on a Denali when your buddy bought a Cybertruck for $10000 less and it has more features and is more comfortable? Suddenly your bragging rights are gone. Maybe the Cybertruck won’t suck away all of the high end buyers, but they will take a huge percentage of them.

That is why the high end truck goes away. And that is why it won’t take 50% market reduction to trash GM & Ford, just putting a world of hurt into their top end clients will have a disproportionate effect on their bottom line.

There will be another effect working too. If a potential $50K and up ICE truck buyer does not like the Cybertruck exoskeleton looks and there is no comparable Ford/GM/RAM EV truck, the current ICE owners looking to buy new might just wait to buy. Cybertruck could cause a huge and years long Osbourne effect on Ford/GM/RAM ICE truck sales as these buyers wait extra years for Ford/GM/RAM to come out with EV trucks truly competitive with Cybertruck.

The current Ford Lightning will not really be competitive against the Cybertruck and Ford probably will not have Ford Lightning V2 out until 2026. Long time for Osbourne effect to suppress sales of Ford's most profitable product line.
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firsttruck

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Removing 50% of legacy auto truck sales will be devastating to Ford, GM and Stellantis (Dodge). This is true even if, for example. Ford has ramped the Lightning to the numbers they project. Because they still don't know how to make electric pickups profitable at the volume they have announced.

However, the Cybertruck is likely to hit the entire price range of pickups more evenly than you might expect. That's because people that can afford those $80K (and up) pickups are often not that put off by the cost to fuel them. And they buy them as a status symbol. Most of those kind of buyers will continue to buy gas pickups. It's the midrange pickup market that will be hardest hit, followed by the low end. Because those are the people that care the most about cost to operate.

In 2035 there will be a lot of 8 year old "luxury" pickups in excellent condition that are worth very little. Because they will be very expensive to keep fuelled and maintained while not having any real value as a status symbol. Out with the old, in with the new!
The impact will be felt much sooner than 2035 by the luxury ICE truck buyers and ICE vehicle sellers.

Unless the luxury ICE truck buyers has enough money to pay 100% cash there will be problems much sooner than 2035. The banks use resale value in calculation of new loans. In 2028 when the banks are asked to make 4-5 year loans but the bank have projections that an ICE vehicle bought in 2028 will have much lower resale value after only 2-3 years the loan repayment lengths will drop (thus monthly payments increase) or minimum down payment requirements will increase substantially. Both of those changes will cause many ICE buyers to drop out because they will not be able to afford the loan and so Ford/GM/RAM lose sales.
 

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There will be another effect working too. If a potential $80K ICE truck buyer does not like the Cybertruck exoskeleton looks and there is no comparable Ford/GM/RAM EV truck, the current ICE owners looking to buy new might just wait to buy. Cybertruck could cause a huge and years long Osbourne effect on Ford/GM/RAM ICE truck sales as these buyers wait extra years for Ford/GM/RAM to come out with EV trucks truly competitive with Cybertruck.

The current Ford Lightning will not really be competitive against the Cybertruck and Ford probably will not have Ford Lightning V2 out until 2026. Long time for Osbourne effect to suppress sales of Ford's most profitable product line.
Exactly! Tesla doesn't have to sell more trucks than the OEMs. With the Osbourne effect, there's the real possibility of losing sales without sales going to anyone else. All they have to do is lose sales in their cash cow, trucks, and there goes the profits. Because, they will have to lower prices to get sales. Truck sales is what drives Fords profits. Same with GM. The same thing can happen with Semi trucks. When Tesla shows there's a much better way to build a Semi, other players will lose sales, and profits.
When Tesla starts playing the disruption game with inefficient vehicles. The differences become substantial!
 
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There will be another effect working too. If a potential $80K ICE truck buyer does not like the Cybertruck exoskeleton looks and there is no comparable Ford/GM/RAM EV truck, the current ICE owners looking to buy new might just wait to buy. Cybertruck could cause a huge and years long Osbourne effect on Ford/GM/RAM ICE truck sales as these buyers wait extra years for Ford/GM/RAM to come out with EV trucks truly competitive with Cybertruck.

The current Ford Lightning will not really be competitive against the Cybertruck and Ford probably will not have Ford Lightning V2 out until 2026. Long time for Osbourne effect to suppress sales of Ford's most profitable product line.
This is good news for Rivian who seems to finally be getting into a sort of manufacturing groove.

For the “I want an $80k truck truck as a status symbol” crowd, it’s perfect. Performance is good. It’s a little fragile, but if you can afford an $80k truck, occasional expensive repairs aren’t a big deal. Only downside is its not big enough for some people’s egos.
 
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This is good news for Rivian who seems to finally be getting into a sort of manufacturing groove.

For the “I want an $80k truck truck as a status symbol” crowd, it’s perfect. Performance is good. It’s a little fragile, but if you can afford an $80k truck, occasional expensive repairs aren’t a big deal. Only downside is its not big enough for some people’s egos.
That tonneau needs some work lololol
 


firsttruck

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That tonneau needs some work lololol
If I owned a Rivian I would be very worried. If Rivian on as $80K truck could not get a simple straight tonneau cover to be reliable or tighten main structural bolts for front suspension, what will long term reliability be?
 

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If I owned a Rivian I would be very worried. If Rivian on as $80K truck could not get a simple straight tonneau cover to be reliable or tighten main structural bolts for front suspension, what will long term reliability be?
Reliability has never concerned BMW owners. Rivian seems to be pushing to be the BMW of trucks, so they are in the clear here. Maybe they are shooting to be the Jaguar of trucks. Infamous for being the most expensive and least reliable vehicles on the road.


I kid. Rivian’s track record with recalls and their quirky bed cover are typical teething issues for a new car company. They are doing far better than their cohorts at GM, VW, Toyota, and Ford In terms of EV reliability and quality.
 

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Has anyone heard more about the 9K-ton Gigapress delivery? After all, that was what the thread was about before it went sideways...
Nothing more to say.

Until we see the actual IDRA shipment at the GF, it’s just an interesting shipment from Italy to Texas…

Probably will be a new thread when it arrives.
 


firsttruck

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Nothing more to say.

Until we see the actual IDRA shipment at the GF, it’s just an interesting shipment from Italy to Texas…

Probably will be a new thread when it arrives.

What !!!! No news helicopter flying overhead with a reporter jabber away minute by minute as the 9K travels from the port to Austin GF.

Yet again good news rarely gets in the headlines (except here :)
 

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Getting a little back on topic, has anyone seen anything new about the Gigapress? I'm pretty sure none of the quad squad has seen it onsite yet. There should be some DOT approvals for the oversized load moving from the port to the plant, right? I've heard nothing.
 

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Getting a little back on topic, has anyone seen anything new about the Gigapress? I'm pretty sure none of the quad squad has seen it onsite yet. There should be some DOT approvals for the oversized load moving from the port to the plant, right? I've heard nothing.
I assume the gigapress was intended to be broken down into bite-size pieces that could be reasonably transported. But sure, there could be some units that exceed standard girth/weight allowances for road transport.

The direct route from Houston to Austin uses state highways through small towns, but it's possible to make the trip using only Interstate highways by diverting around San Antonio. Either way, that's no more than 4-5 hours of driving.

Maybe they could send a Falcon 9 to pick it up?
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